Overview

Glamstone Jewellery, a premium lab-grown diamond jewelry brand, needed a high-performance eCommerce website with dynamic product features and a strong SEO strategy to dominate its niche market. The goal was to create a seamless shopping experience while ranking for high-intent jewellery keywords.

Challenges

• Required a customised product page showing real-time weight & material breakdown.
• Zero SEO visibility at launch, competing with established brands.
• Needed a high-converting website to attract premium buyers.

Solution

• Developed a fully customised eCommerce product page displaying weight, materials, and price calculations.
• Implemented SEO strategies focusing on jewellery high-intent keywords.
• Designed a fast, mobile-optimised website for better conversions.

Results

• 100% increase in website traffic within 3 months.
• Ranked for multiple local jewellery keywords.
• Improved user engagement & conversions through optimised UI/UX.