Overview

Pure Milk, an organic dairy brand, wanted to dominate local SEO rankings and increase its visibility for high-intent searches like “Organic Milk in Kolkata.” Despite having an existing online presence, its search rankings were weak, limiting organic inquiries and customer engagement.

Challenges

• Low rankings for essential product-related keywords.
• Competition from bigger dairy brands with stronger SEO efforts.
• Lack of structured local SEO optimisation, reducing organic inquiries.

Solution

• Optimised Google My Business profile and added relevant geo-targeted content.
• Built high-quality local backlinks to increase domain authority.
• Developed an SEO-driven content strategy to target relevant search queries.

Results

• Ranked #1 for "Organic Milk in Kolkata" and similar searches.
• 200% boost in website traffic within 4 months.
• Increased direct calls & inquiries from Google Search and GMB.